UNFILTERED: Youth Tell Their Truth About Big Tobacco
October 8, 2025
The American Lung Association is excited to launch UNFILTERED: Youth Tell Their Truth About Big Tobacco, a new toolkit created with input from youth, public health professionals, and trusted adults across Minnesota and Wisconsin.
This resource gives young people a platform to share their real experiences with vaping, nicotine pouches, and the broader tobacco industry — from struggling to quit, to navigating school bathroom access, to watching friends face addiction. UNFILTERED helps communities listen, learn, and take action.
We’re also thrilled to welcome Emma Duchamp of Hibbing as the statewide coordinator supporting toolkit users and helping local teams implement it effectively.
Why It Matters
- Youth-led insights to guide prevention and cessation efforts
- Ready-to-use materials for schools, coalitions, and community groups
- Advocacy tools to engage decision-makers and adult allies
Get Started
Sign up to receive your toolkit and links to editable Canva toolkit and booklet for decision makers.
Join a virtual info session in November to:
- Explore the toolkit
- Review evaluation findings
- Learn how to mobilize local action
Let’s amplify youth voices and take meaningful steps to end nicotine addiction.
Get it. Share it. Make it work for your community.